Omni-channel Initiative of the Year
To enter, answer all questions (250 words or less each)
- Describe what Omni-channel initiative your business has implemented over the last 12 months.
- Illustrate how this Omni-channel initiative impacted your business?
- How does your store design embraces and seamlessly blends technology to enhance the Omni-channel experience? (E.g. efficient design of the site/app, use of technology, optimization, usability, path to purchase).
- When selling products or services through online marketplace channels, describe how you continue to create the Omni-channel experience?
- In relation to your Omni-channel initiative, describe your social media strategy and its effectiveness in connecting and converting customers.
- In relation to your Omni-channel initiative, describe how you enhance the customer experience through the convenience of a mobile optimised website, selling capabilities, collection and delivery options.
- Describe how your support services (E.g call centres, chat-bots, support teams), create a positive Omni-channel experience?
- How is your Omni-channel initiative innovative, unique and different from your competitors?